Earth’s Best Quality Promise
Earth's Best produces food with the highest degree of attention to quality and safety. Each ingredient is tested for pesticides and potentially harmful residues. No product is released until our quality assurance department approves laboratory results, ensuring we meet the strict standards for organic certification.
Earth's Best organic infant formula contains no toxic chemicals or heavy metals. Ingestion of
which may compromise long-term immune system development.
Earth's Best organic infant cereals provide an excellent source of iron to aid early physical and
neurological development and restore the iron depletion that results after birth.
Earth's Best organic baby juice comes from fresh pressed, undiluted, single strength juice. We
do not use juice from concentrate.
Earth's Best organic produce does not expose infants to the higher level of contaminants found
in conventional produce. Proportionately, babies consume up to four times the fruits and
vegetables that adults consume.
Earth's Best organic jarred fruits provide an excellent source vitamin C to aid the absorption of
iron and help fight infections.
Learn More: Visit the Earth's Best website to learn more about this company and their awesome products!
Get Your Own: Go to their online store, and order healthy products for your family!
Win It: Enter below to win your very own Earth’s Best Welcome pack- assortment of Earth’s Best products!
I would like to try the Organic Cold Soothing Body Wash.
ReplyDeleteSesame Street Yogurt Smoothies
ReplyDeletethe veggie crisp pop snax sound yummy! thanks for the great giveaway! :)
ReplyDeletethe whole grain rice cereal
ReplyDeleteI like their Sesame Street Meals and snacks :)
ReplyDeleteANy of the first foods.
ReplyDeletei use their oatmeal daily
ReplyDeleteI really like their Blueberry Organic Yogurt Puffs.
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infant purée food pouches
ReplyDeleteFood pouches...my son loves them.
ReplyDeleteStrawberry & Banana Toothpaste!
ReplyDelete~Christine Savela
Organic Apple Peach Banana juice.
ReplyDeletejlapage@labiomed.org
My son loves the Sesame Street yogurt smoothes!
ReplyDeletedanielleaknapp at gmail dot com
I'd love to try the Snaxs :) perfect for my 2 littles both would be able to eat them!!!
ReplyDeletethe whole grain cereal
ReplyDeleteWe like the rice cereal and jar baby food.
ReplyDeleteSeconds jarred foods. My son loves the banana.
ReplyDeleteI love the organic detergent. I use it all the time!
ReplyDeleteMy baby loves their 2nd foods
ReplyDeleteMy baby loves their 2nd foods
ReplyDeleteThe snaxs for sure for my toddler
ReplyDeleteI would like to try the yogurt soothies and bath products
ReplyDeleteWe like the cereal bars.
ReplyDeleteBaby care for skin
ReplyDeleteI Like the chlorine free wipes.
ReplyDeleteI'd like to try their Soothing Lavender Shampoo & Body Wash!
ReplyDeleteJarred baby food! NOM!
ReplyDeleteI would like to try the
ReplyDeleteSensitive Wipes
Whole grain rice cereal
ReplyDeleteFirst Foods Fruit Starter Pack... since I am expected right now! :)
ReplyDeletemy baby loves the jarred food like the prunes
ReplyDeleteThe Pureed Food Pouches
ReplyDeleteI'd actually like to try their diapers!
ReplyDeleteI think I'd like the first veggies starter pack!
ReplyDeleteToo High in Inorganic Arsenic (Class I Carcinogen)
ReplyDeleteI bought a case of this EB brown rice cereal among other available brands after reading on its packaging that it is organic, non-gmo, and "grown without potentially harmful pesticides and herbicides."
In late 2012 Consumer Reports published results of arsenic levels it found in samples of over 200 rice products.
Inorganic arsenic is a known carcinogen. Rice is also currently considered a significant source of environmental arsenic for humans, ranging from 17% (2009-10 EPA study) to the main cause of over half of the total environmental exposure, which is attributed to cereals according to a "more complete" study by the European Food Safety Organization (CR 2012).
This is not a new issue. Most of what I've seen online about baby cereals and arsenic have cited inorganic arsenic content PER SERVING and concludes that you should limit your baby or child to one 15g serving per day and adults to 1.25 45g servings per week. Among the four baby products CR tested, Earth's Best Organic Whole Grain Rice infant cereal had the highest average levels of inorganic arsenic--ALMOST DOUBLE (193%) the average arsenic in the other three brands (Beech-Nut Homestyle Cereal, Gerber Rice, Gerber SmartNourish).
I was late to read this report, and when I did, I looked at a pdf containing detailed results of the tests before I noticed a chart at the end of the article published online.
What I was startled to find in the detailed data is something not reflected in the more popularly-viewed chart, which lists inorganic arsenic content in rice per serving rather than in parts per billion.
When I compared the 32 uncooked rice brands CR tested and the 4 infant cereals, I found that the inorganic arsenic (the kind that causes cancer) in Earth's Best brown rice cereal is not only the highest among the 4 baby cereals, but it ranks as the FOURTH highest in inorganic arsenic concentration, gram per gram of rice, among the other 32 products.
In parts per billion, the highest levels of inorganic arsenic were in:
#1: Della Basmati Brown,
Average inorganic arsenic in ppb: 179.66
#2 365 Everyday Value Long Grain Brown (Whole Foods)
Average inorganic arsenic in ppb: 176.67
#3 Carolina Whole Grain Brown,
Average inorganic arsenic in ppb: 164.33
#4 Earth's Best Organic Whole Grain Rice Cereal
Average inorganic arsenic in ppb: 152
#5 Jazzmen Louisiana Aromatic Brown,
Average inorganic arsenic in ppb: 149
If you follow the CR and FDA recommended cooking methods and reduce 30% of the arsenic in uncooked rice, you will see that Earth's Best Organic Whole Grain Rice Cereal for infants jumps into the number ONE spot as having the highest average inorganic arsenic contamination in parts per billion.
AFTER WASHING AND COOKING WITH EXCESS WATER*:
#1 Earth's Best Organic Whole Grain Rice Cereal*
Average inorganic arsenic in ppb: 152
#2: Della Basmati Brown,
Average inorganic arsenic in ppb: 126.8
#3 365 Everyday Value Long Grain Brown (Whole Foods)
Average inorganic arsenic in ppb: 123.7
#4 Carolina Whole Grain Brown
Average inorganic arsenic in ppb: 115
#5 Jazzmen Louisiana Aromatic Brown,
Average inorganic arsenic in ppb: 104.3
* Unfortunately, you cannot reduce arsenic in baby cereal so it gets fed in totality to your baby or toddler.
Cons: high levels of carcinogen, no accountability from company, unopened boxes bulky in trash
No, I do not recommend this product.
For the love of babies and toddlers, please help remove this product from stores. Many people use infant rice cereal, particularly parents whose babies have reflux and feeding intolerances. There is no reason for the EB company to ignore the CR report, even Nestle, whose cereal had much less inorganic arsenic, responded to the CR data.
ReplyDeleteIf you have EB brown rice cereal in your home and if you are using it as a first food, you can switch to other grains, but if you want to continue using rice due to allergen or other reasons, you are much better off feeding your child 15grams of any one of the other 32 brands of uncooked rice using the FDA recommended prep guidelines, and you will be feeding your child less inorganic arsenic, gram per gram of rice. Remember that the chart at the bottom of the online CR study lists arsenic PER SERVING, and the serving size for uncooked rice is 45g and for baby cereal, it is only 15g.
If you feel you were mislead by Earth's Best's brown rice product, I urge you to contact your local stores to let them know about the arsenic in this product and to ask them to discontinue stocking it! If you care, please write to your local stores, take a moment to talk to the store manager, write a review online. Every time I see this product in stores, it makes me sad. I have more than half a case of unopened EB rice cereal and there is no way I would feed it to my son, nor is there any way I would give it away, knowing it will be eaten by another child or baby!
If you have this product and would like to complain to the FDA, you can call your local coordinator. In the absence of a federal limit on arsenic levels in food, however, you can only complain about Earth's Best's inaccurate labeling on their package. The words, "Grown without Potentially Harmful Pesticides and Herbicides" appears on its label. EB does not ADD these harmful substances to its crops, however, research shows that much of the arsenic appearing in rice comes from pesticide residues IN THE SOIL that crops are grown on. "Organic" means that a producer does not ADD these substances TO THE CROP or soil.
*However, the high inorganic arsenic content in Earth's Best Organic Whole Grain Rice Cereal for infants suggests that the product WAS grown WITH potentially harmful pesticides IN THE SOIL. The statement "Grown WITHOUT" is a larger claim than the "organic" claim, which the company can support. Again, the arsenic concentrations in EB's brown rice cereal suggest the crop was indeed grown WITH arsenic-containing pesticides that got into the crop via soil and water used to grow the rice. If it wasn't grown with arsenic in the soil and then in the water, then the rice wouldn't contain such high levels of inorganic arsenic. This is common sense, and EB's labeling is inaccurate.
If you call the FDA, you will need to state when you bought your product, where, how much is left, any effects you experienced (which for carcinogens does not happen for many years, so you should state that inorganic arsenic is a known carcinogen and that the FDA already knows this and it also already knows the levels of inorganic arsenic CR found in EB's infant cereal), and the expiration date, lot number, place of production, size of package, and bar code, all on the box.
I try to do what is best for my son on a day to day basis. Buying EB cereal was one of those things. I feel so bad seeing something on store shelves that I believe is dangerous to feed my own child being marketed to other health-conscious moms trying to do the best for their babies.
The FDA will tell you they are already addressing the issue and that no violations have occurred in the absence of a federal limit on arsenic in food. However, it remains that it is not on the FDA's radar that EB's packaging has untrue claims. Infant formulas are more highly regulated, but this cereal is not a formula, even though it is intended for infants. This is a serious issue that potentially falls through the cracks.
Best value goes to honest diapers. They sure beat everything else, including expensive diapers, even with coupon. Think about the hassle of collecting coupons and the funny looking of store checker, and getting only a jumbo or mega that lasts 2 weeks if you are lucky.
ReplyDeleteJessica Alba Diapers